Get a thermostat on sale today. We've also got thermostat information for just about anything in out FYI center. Get a thermostat today! Enter here
One more "car suggestion." Obesity is a huge problem in this country-one we''re facing more and more in our profession. (See the cover story in the March 2005 issue of PT.2) Among the many factors contributing to overweight are tight schedules that force people on the run to grab the first thing available. If you don''t have time to eat a good breakfast at home, keep a few bags of almonds, raisins, or healthy trail mix in your car to eat during your morning commute. Keeping nutritional foods in the car also may reduce the temptation to duck into a fast-food place for lunch if you''re out running errands at midday. You should see the floor of my car-it looks like a miniature health food store!
The $100 billion professional events market continues to explode as evidenced by the proliferation of new stadiums, arenas, and auditoriums across the nation. In mid-June 2000, for example, the Kentucky Speedway in will launch its inaugural event. will be supporting it every step of the way! As an event administrator or promoter, you have big responsibilities. Lining up participants, sponsors, and workers, setting time-tables, overseeing transportation, advertising, food vendors -- the list is endless. Wouldn''t it be nice to lay at least one of your chambers responsibilities to rest? The professionals at can help. Tell us what you want, and we''ll do the rest. No job is too big -- no problem too difficult to solve. , meanwhile, continues to employ state of the art technologies to produce the absolute best quality signage available today. Large format digital imaging is changing the face of the events industry by allowing sponsors to place huge photo-quality images on various media at locations previously believed inaccessible (i.e. the giant "Indy Greats" campaign at the 1999 Indianapolis Lightpole banners oven have become an increasingly popular method of advertising and promoting special events. You''ve probably seen them in
banner has changed the visual landscape. "What is different?" asks the population, and it''s the banner. Bigger is better. Big banners can''t miss unless they are hung in the woods, inside, or in the unexposed alley between buildings. Big banners are simple. In fact, they work because they are simple. Single messages, simple words, and direct appeals keep the big banner accessible to the most causal passer-by. In a car, a driver or a passenger may zip by and still catch the new sale, the grand thermostat opening, or the brand-of-the-month. Exclamation point addicts can have a field day with big banners. Big banners are colorful. They offer a wonderful chance to jazz up a dull brick building or an aging structure. Colors rule in banners. They are king in big banners. The goal is to attract attention. They even generate excitement. Color is the key. Use a big banner''s color to contrast with the businesses usual color schemes. Use colors to show change as well as having the banner announce change in its lettering. Big banners are promotional. As a new addition to the visual landscape, they are by their very nature a demonstration of something new. The bigger the new banner the bigger the sense of promotion. Bigger is louder.
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